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Associate Health Minister Announces Plain Packs to Pass

ASH NZ congratulates Associate Health Minister Peseta Sam Lotu-Iiga on announcing draft regulations and a consultation document for standardised cigarette packaging.

“These draft regulations and consultation are another important step in the process towards Smokefree 2025,” Minister Lotu-Iiga says. “The design and appearance of cigarette packets are powerful marketing tools for vendors. The Government is proposing to use the standard brown-green packaging which is similar to what is used in Australia.” Read more

Plain packs infographic


Who are we? ASH is a registered charity which produces and collects sound evidence to enable policy makers and communities to contribute to a Smokefree New Zealand. We value integrity and honesty in all that we say and do and strong research is vital to this. Collaboration is at the heart of nearly all that we do because we understand the value that partnership brings to achieving a shared vision of a Smokefree New Zealand by 2025.